"Clearly, superficially at least, both these reviews appear to be bogus. If I was the owner of TradingRAW - that would worry me - "
This comment is an interpretation, bogus or not isn't the issue, the issue is an assumption drawn without any due diligence. What you are saying is, these reviewers should edit it to make it more real under your assumption that they made bogus reviews? What if they are real? Editing to make it look real would be bogus no? That would be smart scamming.
Hi tradingRAW,
No, I'm not saying that at all. You have completely misunderstood me. I have gone to great trouble to explain this to you via PM but, for the benefit of subscribers to this thread, I shall repeat it again here. Hopefully for the last time!
Many members
will assume the reviews are bogus for reasons that have been clearly outlined in previous posts. To summarise:
1. You spammed the forums and the Moderators deleted your thread as it was in clear breach of T2W site guidelines.
2. You applied to have your site listed in the Reviews section and I duly obliged. I PMd you with a link to the relevant section of the 'I'm New To T2W - Where Do I Start?' FAQ which explains what a review is and the sort of information it should contain.
3. You did not get a vendors badge until I told you to get one.
4. Within a matter of a few hours of your listing, 2 new members join the site and post very poor 'reviews' - in as much as they provide precious little useful information about your products / services.
When viewed collectively, circumstancial evidence that you're out to spam T2W is substantial. As I've made very clear to you already, the onus is on
YOU to prove that you're genuiune and credible. The onus is
NOT on the T2W membership (or even Moderators or Staff like me) to conduct 'due diligence' as you put it - to find out if you're genuine or not. You've got it completely the wrong way around and I'm very surprised that you appear to have such trouble understanding this. You know you're the real deal - but we don't. How do we decide? We look at the way you conduct yourself on the site. This is the way it works, it's the reality of the situation. Don't fight it - accept it - and work with it. Offering to let Amit do a proper review is a smart move in the right direction.
I understand that the reviewers can't help the fact that they're new to the site and have no track record here. What you and they ought to realise though, is that if they post a review, at the very least, it's essential that it doesn't appear like they're merely ramping your product or service as part of an orchestated scamming campaign. Unfortunately, they've failed. This is doubly unfortunate if they are in fact genuine customers (and I for one now believe you/them that they are). All they have to do to provide much needed credibility is to write an honest account about the things that people want to know about. Specifically, they should write about: A) Quality, performance and reliability. B) Ease of use. C) Novel features and benefits. D) Client support. E) Value for money etc. Personally, I'm always suspicious of any review anywhere that says something is brilliant and gives it 10/10. There's always some flaw - no matter how small - and there's always room for improvement.
If they edited their review to mention these things - that would add some credibility to both them and to tradingRAW. It would only be bogus if they're not customers and their comments are untrue. And, obviously, I'm not wanting anyone to write a bunch of lies! This is all pretty basic and obvious stuff. Anyway, in light of this experience, I've drafted a PM / e-mail that I'll send out to anyone who requests to have their site listed in the reviews section in the future. I've added it here (in
blue, below). If anyone has any comments as to how it might be improved - please let me know.
Tim.
E-mail / PM to New ‘Courses & Coaching’ Listings
This is a generic e-mail / PM to send to any vendor who is newly listed in the ‘Courses & Coaching’ section of the ‘Websites’ category in the Reviews section.
Dear (username / website),
[website] has been added to the T2W Reviews section at your request / request of [member’s username]. [Link to new listing]
T2W is one of the largest – if not the largest – trading community website in the world. Many of our members are new and inexperienced traders which, unfortunately, can attract the attention of some unscrupulous vendors who seek to promote their questionable products and services. Once their website is listed on T2W, a common tactic is to get their friends to register and post glowing reviews. Often, the reviews lack any real substance and contain little or no useful information, e.g. “This product/service is brilliant and I rate it 10/10”. In some cases, the ‘reviewers’ join T2W the same day that they post the review and make no other contributions to the site.
Fear not - we have no reason to think that you are an unscrupulous vendor and, furthermore, we understand that you may want to notify your customers of your listing here on T2W - in case they wish to write a review. This is perfectly fine and reasonable. However, please be aware that if they do join (assuming they’re not members already) and post a review as described above, they and [website name] may attract the attention of some senior and well respected members who will question the validity - not only of the reviews themselves - but, by implication, the value and credibility of your site and its products and services. Assuming you are not an unscrupulous vendor and are anxious to avoid this scenario, here is what we advise . . .
1. Familiarize yourself with the T2W Site Guidelines T2W does not permit advertising and attempting to use the forums or the Reviews section as a means of free advertising is a clear breach of the guidelines and will not be tolerated.
2. If you – or a representative of [website name] wishes to join the site, you/they will need to display a vendor’s badge. To do this, go to your User Control Panel > Edit My Details and scroll down to ‘Vendor’ and select one of the options in the drop down menu.
3. Please read the FAQ: I'm New To T2W - Where Do I Start? (post #2 - 'Long Answer'). Specifically, please note the section concerning reviews entitled: ‘3. Are there any guidelines about writing reviews?’
4. To gain maximum credibility, we advise complete transparency. This is especially important if you’re new to T2W and have no track record with us. Please submit your product / service to either T2W Staff or Moderators to review. We regret that we cannot pay you for this.
5. By all means invite your customers to join T2W (if they’re not members already), but request that they don’t post a review until they have been members for 3 months or more and have made good contributions to forum discussions; upwards of 25 posts.
6. Ensure that they understand the difference between a proper review and a mere testimonial or recommendation. Unlike the example above, a proper review will attempt to answer the types of questions members want answers to. E.g., they should write about: A) Quality, performance and reliability. B) Ease of use. C) Novel features and benefits. D) Client support. E) Value for money etc.
In a nutshell, you need to be aware of the tactics used by unscrupulous vendors and to actively distance yourself from them. Of course, doing all these things will take time and effort. However, this is the best way to achieve maximum credibility with the T2W membership, leading to future sales of your products and services. Trying to take short cuts could easily backfire and result in a lot of negative posts and adverse publicity.
Thank you for your interest in T2W and please don't hesitate to contact me if you have any queries.
Kind regards,
Tim.
Content Manager