Jack o'Clubs
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They should be used as intended for positive outstanding contribution. Not be part of salary for doing regular work. There is PAYE for that. :-0
Well now you're talking away from banking bonuses and that's another kettle of fish. But in general I still think the furore is overdone. If you said the going rate for a job was £50k (either in terms of ROI to the firm or the market rate) and you could either pay £50k and be done with it or £40k with a £10k 'on target' bonus which could be zeroed for bad performance or increased in the case of exceptional performance, then call me naive but I think you'll generally get a more incentivised employee under the bonus set up even if total comp is the same. The onus is then on the employer to set the correct targets.
But help me with a real life example. A guy runs a small hedge fund within part of a larger financial services institution. Overall the firm as a whole isn't doing that well, may make a loss this year. But this guy (and indeed the larger group of portfolio managers) is performing well. His fund is only running a year and is small with AUM of $75m but is already up 10pc net for a market / beta neutral strategy with no gearing, ie pure alpha. Already word is out that his performance is good and some larger more focused hedge funds are sniffing around. You're his manager. What would you pay him and how would you structure it? Remember the larger FS firm for which he works is probably going to make a loss this year.